Thursday, February 20, 2020
International Strategy - Research Paper Example Literature review This is a vital section of this project but while conducting the literature review, care should be taken so that only the relevant information is discussed. This will keep the literature review section specific and to the point. While starting the literature review section, a well defined definition of international strategy will be discussed. For example, with time how the concept of international strategy got modified (Root & Visudtibhan, 1992, p.44). The research conducted by different scholars on multinational companies regarding international strategies used by them will be discussed (Frankenberger, 2006, p.2). In the literature review section, some vital international strategies used by the firms will be explored (Mcfarlin & Sweeney, 2008, p.266). Some of the common mode used by companies to enter in international market will also be discussed (Hitt, Ireland & Hoskisson, 2009, p.225). The information strategy regarding related as well as unrelated diversificat ion will be discussed with help of some vital case studies (Johnson, Scholes & Whittington, p.285-295). Research methodology Being a descriptive research, in this project secondary research will be conducted. Data will be collected from different authenticated sources. As for example, the company website, books from renowned authors, journals and online data base will be used. The research will be a mixed one where quantitative as well as qualitative data will be collected. The aim of this research is to collect information that explains the international strategy used by the fast food industry. As for example how the company decided to avoid beef and pork products in India as these products raised religious issues. Again,... This essay streeses that Being a descriptive research, in this project secondary research will be conducted. Data will be collected from different authenticated sources. As for example, the company website, books from renowned authors, journals and online data base will be used. The research will be a mixed one where quantitative as well as qualitative data will be collected. The aim of this research is to collect information that explains the international strategy used by the fast food industry. As for example how the company decided to avoid beef and pork products in India as these products raised religious issues. Again, considering the preference of rice products over wheat product in Japan, McDonald introduced rice burgers. These are some of the unique international strategies followed by McDonald to cater unique requirement of its highly diversified customer base. The business strategy used by McDonald will be compared against other commonly used international entry model. The advantages as well as disadvantages associated with McDonaldÃ¢â¬â¢s international business model will be discussed. This report makes a conclusion this will be closing part of the research; hence almost whole of the project will be briefed in this section. The vital finding will also be discussed once again. Finally, considering the analysis and finding of the research, some recommendation will be suggested.
Tuesday, February 4, 2020
Research Proposal Example mpany improves conditions of their vehicles by servicing them after three months thus offering excellent services to their customers and minimizing damage on the environment. They have come up with new technology in their vehicles that do not consume a lot of fuel so thus reducing carbon dioxide emission (JÃ ¸rgensen, 2009). Vehicles in this company have achieved high emission standard throughout Europe. In addition, Stagecoach Company has set targets on carbon emission strategies as the main goal in their green program. This has been achieved by introducing an accounting and control system of carbon emission. This program has been linked to their business agenda to ensure transparency to their customers and realize control of carbon emissions. The title going green with stagecoach gives a reflection of the goal of the company. This shows that the company besides making profit from transportation it also cares about the environment. The title passes strong messages to other company on the importance of conserving the environment and sustainably using natural resources for the sake of coming generations. Both the employees and managers of Stagecoach Company will work toward realizing their goal in relation to their title. Our surrounding environment is very important because it carries a lot of natural resources. These resources include forests, rivers, swamps and biodiversity. Human should protect forests because they are habitant of many animals thus destroying forests interferes with biodiversity. These resources have both positive and negative impacts to the environment. Planting of trees help in water catchment as well as preventing soil erosion. Rivers are a source of water to human beings and habitant to aquatic animals like fish. It is also a source of food for both animals and human beings. There are rivers with beautiful scenery that attract tourists hence help in generating revenue. Natural resources should be use sustainably by the current generation